怎么给 AI 美术素材做商用可用性判断How to check AI art for commercial use

这篇解决什么：AI 生成的一张图能不能放进要卖、要发布的包里。它和 AI 生成内容的版权归属 的关系是：那篇讲为什么问题存在，这篇讲单张素材怎么走完判断。

What this guide solves: whether one AI-generated image may enter a package you will ship or sell. Its relation to Copyright of AI-generated work: that entry explains why the question exists; this one walks a single asset through the decision.

适用条件

• ✅ 素材由某个生成服务产出（图像、贴图、图标、概念图）
• ✅ 项目存在商用可能：上架、带货金、接受捐赠、公司项目都算
• ⚠ 不适用：你自己画的图（直接进台账，来源填本人）与引擎商店素材（按对应商店条款走）
• 本站不是法律意见，也不对任何司法辖区下结论；这篇给的是工程上可执行的检查流程。

When this applies

• ✅ The asset came out of a generation service (images, textures, icons, concept art)
• ✅ There is a commercial path for the project: stores, monetised releases, donations, company work
• Not for art you drew yourself (goes straight into the ledger, source: you) or engine-store assets (that store's terms decide)
• This site is not legal advice and concludes for no jurisdiction. What follows is an executable engineering check.

三条线

1. 服务条款线：生成时的服务条款是否授予商用？注意三点 —— 授予可能按套餐档位不同；条款会变；「授予你使用输出」不等于「输出归你所有」。这是服务方给的许可，不是版权法的结论。

2. 输入线：提示词之外，你是否垫了有版权的图（参考图、IP 角色）？输入带着别人的权利，输出不会自动洗干净。

3. 版权线：纯 AI 输出能否获得著作权保护，各司法辖区结论不同（见 AI 生成内容的版权归属）。这条线你无法在工程上清零，只能知道风险在哪：条款授予你使用权，不等于你能起诉抄袭者。

The three lines

1. Service terms: do the terms at generation time grant commercial use? Three cautions — the grant may differ by subscription tier; terms change; "you may use the output" is not "you own the output". It is a licence from the provider, not a conclusion of copyright law.

2. Your inputs: besides the prompt, did you feed copyrighted images (reference art, an IP character)? Rights that entered with your inputs do not wash off in the output.

3. Copyright status: whether purely AI-generated output is copyright-protectable differs across jurisdictions (see Copyright of AI-generated work). This line cannot be cleared by engineering — only understood: the terms may let you use it without granting you a claim against copycats.

步骤

1. 登记三件事：服务名、账号档位、生成日期。缺任何一件，后面无法复核。

2. 当日核对条款文本：打开该服务当前的条款/许可页，找到关于输出商用授予的原文，摘录一句进台账备注，写核验日。档位差异是真实存在的 —— 例如 Stability AI 官方许可页按其口径描述了不同许可范围下的商用条款（见文末核验表；具体边界以该页当前文本为准）。

3. 过输入线：翻生成记录，确认没有垫第三方有版权的图；用了 IP 参考图的，直接判「不可用」，不要指望模型稀释。

4. 给出状态：条款有明确商用授予 + 输入干净 → 「可商用（附条款摘录与核验日）」；条款含糊、档位不明、页面无商用字样 → 「待确认」；条款明确限制 → 「不可商用」。

5. 「待确认」只有两种出路：发布前换成条款明确的素材，或回到第 2 步拿到能存档的证据。

6. 写进台账：全部字段按 怎么做一份素材与许可台账 的七列落位；对照物是 CC0（无需请求即可商用，见核验表）——生成素材拿它当「什么叫条款清楚」。

The steps

1. Register three facts: service, account tier, generation date. Missing any one makes later re-checks impossible.

2. Read the current terms, today: open the service's terms/licence page now, find the sentence on commercial rights to outputs, quote it into the ledger note with a verification date. Tier differences are real — Stability AI's official licence page describes commercial terms across its licence scopes (table at the end; the page's current text is the boundary).

3. Run the input check: go through generation records — no third-party copyrighted images fed in? An IP reference image means "not usable", full stop; do not hope the model dilutes it.

4. Assign a state: explicit commercial grant + clean inputs → "commercial OK (quote + date)"; vague terms, unknown tier, no commercial wording → "unconfirmed"; explicit restriction → "not commercial".

5. "Unconfirmed" has exactly two exits: replace the asset before release with one whose terms are clear, or return to step 2 and get archivable evidence.

6. File it in the ledger: all fields per the seven columns of How to build an asset and licence ledger. The reference point is CC0 — commercially usable without asking (see the table); treat it as the picture of "what clear terms look like".

一个可走查的例子

⚠ 服务名（泛指的工具 X）、图标数量与状态变化是虚构示例。

• 输入：用工具 X 免费档生成 12 个 UI 图标（虚构），项目计划上 itch 页面接受付费下载。台账初始行：服务 X / 免费档 / 生成日期 2026-10（虚构）。
• 处理：第 2 步打开工具 X 当前条款页 → 免费档文本没有出现商用授予字样；输入线检查：12 张全部纯文字提示词，干净。
• 结果判断：条款线不清 → 状态「待确认」—— 哪怕「大家都这么用」也不改判；12 个图标暂不进导出包。
• 失败后下一步：路线 A：升级到有商用字样的档位、重新生成、条款页截图存档、状态改「可商用」；路线 B：改用 CC0 图标包（对照：CC0 官方页写明商用无需请求许可），台账记来源与许可页。例子选了 B，因为图标不是核心美术。

A walk-through example

⚠ The service (a generic "tool X"), the icon count and the status change are fictitious examples.

• Input: 12 UI icons generated on tool X's free tier (invented); the plan is a paid-download itch page. Ledger row: tool X / free tier / generated 2026-10 (invented).
• Processing: step 2 opens tool X's current terms → the free-tier text carries no commercial grant; input check: all twelve were prompt-only, clean.
• Result: the terms line is unclear → state "unconfirmed" — "everyone does this" does not change the verdict; the twelve icons stay out of the export.
• After the failure: route A — move to a tier whose text states commercial use, regenerate, screenshot and date the terms page, flip to "commercial OK"; route B — switch to a CC0 icon pack (reference: the CC0 page allows commercial use without asking), with source and licence page in the ledger. This example took B, because the icons are not the key art.

失败分支

Failure branches

下一步

• 素材进包前的清零流程：怎么做一份素材与许可台账
• 阶段总览与人做素材的许可分层：S4 · 资产合规

Next steps

The clear-before-packaging flow: How to build an asset and licence ledger

Stage overview and the licence tiers for human-made art: S4 · Asset licensing